It is difficult to say what the “range”
would be over the wires especially since
the wires don’t travel in a straight line
back to the breaker panel. What you
have “plugged-in” probably makes more of a
difference anyway. The general rule of
thumb though is that if your house is less
than 3000 sq ft a passive coupler can be
used to bridge the phases and no additional
amplification should be necessary (though
you will probably need to install some X10
noise filters).
If you do need more signal strength a
coupler/repeater could be used to bridge
the phases instead (don’t use both). From
what I have read on here and elsewhere the
ACT brand coupler/repeaters work the best.
You can also get signal boosters but they
have some caveats you need to be careful of
so I would only use them as a last resort
and only in very carefully chosen locations.
For more information on all this, check out
my tutorials at:
http://www.x10.webhop.org/Phase_Coupling.htm and
http://www.x10.webhop.org/Powerline_Noise_an d_Noise_Filters.htm.
I hope this helps.